There's already hundreds of games available, and this therefore eliminates one of those problems with Stadia: paying full-price to double dip on a game just 'cos you fancy playing it on your lunch break at work via your phone. All the service cares about is if you own the game on a compatible platform. You can boot the Wolfenstein series within GeForce Now via your Bethesda PC store ID if you own it there, for instance, or you can log in to your Steam account and get it that way. You have to own a compatible game to stream it, of course, but you can own it on a number of compatible stores. So whereas Stadia pitched itself as an all-new platform, another rival to PlayStation, Xbox, Nintendo and the plethora of PC store fronts, GeForce Now has built itself into those last few ecosystems. That, in turn, means that you don't necessarily need the PC at all. This essentially takes that work and spreads it as broadly as possible: now, you can stream stuff to compatible devices without having your gaming PC turned on, since it'll be coming from an Nvidia-ran server stack powered by similar hardware.
The company had already developed the technology for private streaming, where your high-powered PC at home might stream a game to a different room or to a mobile device. Nvidia saw in it a value-add for the users buying its PC hardware, however. When GeForce Now was first unveiled, cloud gaming was still a futuristic experiment and one mostly associated with the failures of OnLive and Gaikai. What sets GeForce Now apart from Stadia is that it wasn't built as a replacement for the existing video game ecosystems - rather, it was built as a companion to them.
GeForce Now has been in beta for a couple of years, but this week it went live to a wider audience anybody can now sign up and play. That's impressive - but especially so given that Stadia is still definitely the slicker and easier to use of the two services. With that said, I think GeForce Now has already positioned itself as a market leader, that different-angled approach helping it to surpass problems that have left Stadia stumbling. Yes, they're both ultimately services aimed at using cloud-powered game streaming to make high-end video games available on low-power hardware - but they're coming at it from completely different angles. Let's be clear: Nvidia GeForce Now is a very different product to Google Stadia.
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